Marketing Essentials for Small Business

Nov
23
2026
Mon, Nov 23 5:30 PM to 8:00 PM
2 sessions ending Mon, Dec 7
Topic: Marketing and Sales

We will help you clarify what marketing is, and which avenues exist for small businesses.

Some of the marketing skill building topics we will cover include:

  • Defining marketing and goals.
  • Social media.
  • Customer persona.
  • Budgeting.
  • Branding.
  • Analytics.
  • And more...

You will finish the course with a preliminary marketing plan in which to build on as you grow your business.

Nov 23 & Dec 7│2 Sessions│Mondays│2:30 pm - 5:00 pm│LCC Downtown Campus, Room 105│


Drop & Refund Policy │In order to drop the class with a full refund it is required that you notify the instructor and the Lane SBDC staff within the first week of class. Refunds for cancellation requests received outside of the refund deadline are generally given when there is sufficient documentation of medical or extenuating circumstances constituting an emergency.


Lane SBDC Office | 541-463-6200 | lanesbdc@lanecc.edu | M – H, 9:00 am – 4:00 pm| Friday's by Appt. only|**

To request accommodations that will facilitate your full participation in this event contact the Center for Accessible Resources at least one week in advance at accessibleresources@lanecc.edu or 541-463-5115


Fee: $ 79.00

Credit Card Payment is available online. Payment is required within 24 hours after registering to prevent being dropped. Contact our office if you need to pay by cash or check.

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Phone: 541-463-6200

Location

Lane Community College SBDC
Downtown Campus
First Floor, Room 105
101 W. 10th Ave., Suite 133 Eugene, Oregon, 97401