Business Builders - January 18 - ZOOM - CRN 14084

Overview of Program

Are you seeking a clear path to success in today's ever-evolving business landscape?

The Business Builders training program equips you with the tools, knowledge, and support needed to forge ahead confidently. Our innovative 12-week training program blends foundational business education with industry-specific training and insights from subject matter experts, ensuring your business thrives, regardless of your industry.

The Core: Building Your Business Foundation Embark on an initial 8-week journey delving into essential business fundamentals and strategies every business owner needs to know. Gain insights into:

• Crafting a robust business mission, vision, and goals

• Strategizing and executing your business plan effectively using proven templates

• Mastering the art of pricing for sustainable growth

• Understanding the fundamentals of marketing and branding, encompassing a comprehensive view of digital marketing opportunities

• Managing finances efficiently, with a focus on bookkeeping and financing

• Navigating legal issues with expertise, including intellectual property processes and strategies for optimizing your business structure.

• Discovering effective Human Resources strategies for talent acquisition, team management, fostering a positive workplace culture, and enhancing productivity.

Industry Focus: Tailored Expertise for Your Success

The final 4 weeks focus on industry-specific training tailored to the unique challenges faced by business owners in key sectors. You’ll be able to select which industry focus is right for you.

-Restaurant/Food Business: Designed for anyone with a restaurant, food cart, catering business, or other food-serving business. Throughout the 4 weeks, you'll delve into the nuances of the food industry, including topics such as:

• Financing

• Menu design

• Restocking

• Regulations

• Restaurant-specific marketing considerations and more!

-Service: Designed for any service-related business such as cleaning, consulting, health or alternative medicine, SaaS provider, creative freelance, and more. Throughout the 4 weeks, you'll navigate challenges specific to service-based businesses by exploring topics such as:

• Consultative sales

• Business-to-Business (B2B) marketing

• Long-term relationship management

• Contracting

• Client services agreements

• Pricing for long-term projects and more!

-Retail: Designed for anyone selling products online or in a brick-and-mortar storefront. Throughout the 4 weeks, you'll uncover the secrets to retail success and consistent profitability while exploring topics related to:

• Merchandising

• Inventory control and turnover

• Online sales

• Hiring the right people

• Brand development and more!

-Manufacturing: Designed for anyone making their own product(s) for sale directly to consumers or wholesale partners. Throughout the 4 weeks, you'll learn how to develop a successful manufacturing business by working through topics designed to help you:

• Streamline operations

• Optimize production processes

• Operate within legal boundaries related to environmental regulations and more

• Scale your manufacturing business through global trade and more!

Your Business Journey Awaits Join us for this enriching 12-week training program that combines expert-led education with personalized guidance from seasoned business advisors and industry professionals. Explore a holistic approach to business success and gain valuable insights into your specific industry. Upon completing the 12 weeks, you'll leave with a “toolbox” of planning templates from GrowthWheel, a business plan draft using LivePlan, and other essential assets to take with you as you continue growing your business.

Duration: 12 weeks Sessions: 8 core sessions + 4 industry-specific sessions Format: Virtual sessions, each lasting 3 hours

The Investment: Your Path to Success The tuition for this invaluable program is $899. An extra team member from your business can enroll for just $450. Convenient payment terms are available through Portland Community College.

The Return: Your Roadmap to Triumph Advice and guidance from industry experts and specialty business advisors, saving you years of trial and error. Networking opportunities with a community of like-minded small business owners and mentors with a wide range of expertise. The confidence to make informed decisions for your business, allowing you to unlock the potential of your business journey!

The Oregon SBDC has been helping build Oregon’s best businesses for 40 years. The PCC SBDC is supported by the U.S. Small Business Administration, Business Oregon, Portland Community College, and many other community partners. With us, you're in the hands of seasoned business allies who have served our local business community for decades.